• THE PROGRAM

    Learn more about our acceleration process!

    .

  • Contact

    Do you have any questions about the application?

    Would you like to learn more about our acceleration programs?

    Are you interested in receiving updates from Projeto 78 Brasil startups?

  • ACCELERATION STAGES

    End the acceleration program with the possibility of business oportunities up to R$ 10 millions with the CAIXA Imoveis group!

    .

    .

  • Perks

    Besides our acceleration methodology, we count on partners which believe in the potential of Project 78 Brasil. Check out the special oportunities offered to startups accelerated by us!

    Amazon Web Services Cloud credits and courses

    Online payment services credits

    Discount on digital marketing packages

    Access to Smartalk packages

    Discount on plans and courses

    Discount on CRM system plans

    Discount on press advisory services monthly fees

    Chat tool for customer support

    Special fees on service plans

    IBM Entrepreneurship Program

    Exclusive content and discount on the plataform

    www.contentools.com.br

    Free plataform subscription for 6 months

    Free trial on digital signature plans

    Discounts on Intellectual Property consultancy

    Google Cloud credits

    Discount on online English courses

  • Who is behind

    Learn more

    CAIXA Imoveis

    CAIXA Imoveis is a company created by CAIXA Economica Federal (the second largest financial institution in Brazil) to quicken real estate credit process through innovative technologies and processes, which increase quality in end-client service.

    Acceleratus

    Acceleratus is a Brazilian initiative focused on creating value for corporations which seek innovative ways to improve their businesses. We establish relations between these companies and high performance entrepreneurs, guiding startups from first sale to an exponencial growth. Our goal is to shape them into both suppliers and part of the corporation.

  • Do you want to conquer the space?

    Are you an investor and would you like to be part of our team? We would be glad to talk about your demands and interests.

  • 1. What is Projeto 78 Brasil?

    Project 78 Brasil is an acceleration program created in partnership by CAIXA Imoveis and Acceleratus, which aims to develop startups to act withinthe CAIXA Imoveis Ecosystem in generation of innovative solutions, complementation of activities and portfolio renovation.

    2. What are the main dates and periods of the acceleration program?

    • Applications: May 18th to July 9th, 2018
    • Selection: July 10th to August 3rd, 2018
    • Announcement of selected startups: August 7th, 2018
    • Boot camp: August 14th to October 10th, 2018
    • Acceleration: October 11th, 2018, to February 10th, 2019
    • Follow-up: as from February 11th, 2019

    3. Will the startups receive investment?

    Startups selected for the boot camp phase will receive monthly financial support of R$6.000,00 (circa US$ 2,000.000) for the first 2 months to help with their expenses. Besides financial support, startups will receive several benefits such as: coworking office space (1000 m2), access to exclusive acceleration methodology, individualized assistance of the acceleration team, network of mentors, free and discount on digital services from partner companies to support startup operations, among others. In return, startups will sign a call option contract of 2% of its equity with Acceleratus.

    Startups selected for the acceleration phase can receive investment of up to R$100.000,00 (circa U$30.000,00) in terms of a call option contract of 8% of equity.

    Startups which conclude the acceleration program have a chance of becoming suppliers for companies of the CAIXA Imoveis Group with business opportunities of up to R$10 millions (circa U$3 millions).

    3. Will the startups receive investment?

    Startups selected for the boot camp phase will receive monthly financial support of R$6.000,00 (circa US$ 2,000.000) for the first 2 months to help with their expenses. Besides financial support, startups will receive several benefits such as: coworking office space (1000 m2), access to exclusive acceleration methodology, individualized assistance of the acceleration team, network of mentors, free and discount on digital services from partner companies to support startup operations, among others. In return, startups will sign a call option contract of 2% of its equity with Acceleratus.

    Startups selected for the acceleration phase can receive investment of up to R$100.000,00 (circa U$30.000,00) in terms of a call option contract of 8% of equity.

    Startups which conclude the acceleration program have a chance of becoming suppliers for companies of the CAIXA Imoveis Group with business opportunities of up to R$10 millions (circa U$3 millions).

    4. Will CAIXA Imoveis invest in the startups?

    The main investor is Acceleratus. However, CAIXA Imoveis has the right to invest or appoint investors in the terms establish in contract.

    5. Who keeps the intellectual property rights after the acceleration program is over?

    Intellectual property will remain within the startup company which developed the solution. In cases of co-creation or co-development, the best terms of intellectual property rights will be discussed based on the participation of each player in the development of the solution.

    6. Who will select the startups?

    A multidisciplinary team of specialists from the Brazilian entrepreneurship ecosystem chosen by the organizers of the program will execute the selection in accordance to the established criteria.

    7. What type of startups will be selected?

    Selected startups must present solutions related to sectors of interest of the CAIXA Imoveis Group: financial market, reward systems, sales, evaluation and management of real estate, and infrastructure. Moreover, legal entities must be properly constituted in Brazil or abroad. We look mainly for startups with ready-to-sell products and in commercial stage.

    8. Startups from countries other than Brazil can participate?

    Yes! Project 78 Brasil is an international program.

    9. How does the acceleration program work?

    The 40 startups selected for boot camp phase will experience a routine of mentorships, definition and follow-up of performance metrics, business model validation, market “pains” and product market fit.

    Based on boot camp performance, up to 20 startups will be selected for acceleration phase, in which growth strategies will be refined based on the exclusive acceleration methodology of Projeto 78 Brasil. Besides that, the best performing startups may start small contracts with companies of the CAIXA Imoveis Group, in order to obtain a product in synergy with sectors, technologies and business models of the CAIXA Imoveis Group (investment thesis synergy).

    10. How will startup performance be measured?

    During the program, startups will be assessed by the achievement of defined goals related to sales growth, evolution of the maturity of the solution, technology evolution, business model development and adequacy to the thesis synergy of the CAIXA Imoveis Group.

    11. Where will the startups be located?

    Startups will be located at Projeto 78 Brasil coworking office in Brasilia, DF, Brazil. The program will be conducted in a 1000 m² office, fully idealized to create a dynamic and favorable environment for startup growth.

    12. Can I apply an idea?

    No. The program is oriented toward startups with ready-to-sell products, already in commercialization stage or about to enter this stage.

    13. What assessment criteria will be used to define the finalists?

    Startups will be selected based on product or service development stage, market potential, team, business model and thesis synergy with the CAIXA Imoveis Group.

    14. Do I need to go to all stages of the selection process in person?

    No. The selection process is entirely online. Willingly, startups can perform the last selection stage in person at the head office of Project 78 Brasil in Brasilia.

    15. Will I receive any financial support to participate in the program?

    In boot camp phase, it will be offered monthly financial support of R$6.000,00 (approximately US$ 2,000.00) for each startup for the first 2 months.

    Startups selected for the four months of the acceleration phase receive investment of up to R$100.000,00 (approximately US$ 30,000.00) and may start small contracts with companies of the CAIXA Imoveis Group.

    16. How many startups will be selected for the acceleration program?

    Up to 40 startups will be selected for boot camp phase, of which up to 20 will be selected for the acceleration phase.

    17. Will we sign a confidentiality agreement for the information addressed during the program?

    CAIXA Imoveis, Acceleratus and all selected startups must follow the rules and regulations of the acceleration program Projeto 78 Brasil, which determine a confidentiality agreement among the involved parts.

    18. How many vacancies will each selected startup have during the program?

    Each startup may indicate at least 02 (two) people and at most 04 (four people) to participate in routine activities and to be at the coworking office of Acceleratus. However, in meetings and scheduled activities, it is permitted the participation of a larger number of people.